I have been thinking about cutting the cord and getting rid of cable for awhile. We already had Netflix and we had the Roku streaming player. Our son was mainly watching Netflix and my wife and I were getting sick of paying well over $100 every month for channels that we didn’t watch. Plus, we always complained about not finding anything on TV that we wanted to watch. Even though my wife was ready to cut cable, like most people, we stayed a prisoner to the cable company simply because I didn’t know how to get rid of cable without missing out on my favorite TV shows, and live sporting events. I was holding out as there was no easy way to watch my local sports teams. Sound familiar?
After spending many hours researching cutting cable and soley streaming, I finally decided to cut the cord and get rid of my cable TV provider, AT&T Uverse in April 2016 when our year contract was up. I can honestly say that we will not be going back to cable, as we are saving over $80 a month, by just cutting our cable. I did stay with AT&T Uverse for our Internet.
Getting rid of cable is extremely easy. Here is what we did.
Tourism is a billion dollar industry. In smaller communities it is a million dollar industry. Every community, along with their Destination Marketing Organization (DMO), expect to build of the previous years success with new attractions, restaurants, and amenities. My hometown of 
Twitter has always been my favorite Social Media network. You can interact with beat reports of your favorite sports team during the game, meet people from across the country in the industry you work in, network with people, share your expertise, interact with people while watching your favorite TV show or at a conference, and see what people are saying about a variety of topics. I love watching a game or a national event through my Twitter feed. It provides me with great insight into what is happening during the game or event, plus, it can be absolutely hilarious sometimes.
Two weeks ago, I had the opportunity to attend the 
Your marketing plan needs to include a content marketing strategy. The days of just posting on Social Media are over, as are the days of just refreshing your website. Whether you are a destination marketing organization (also known as a CVB (convention and visitors bureau)) or a small business, it is critical to generate content on your site. Success is having a plan behind what you publish and the right team, and brand advocates, to execute the plan.
One of the things that my new employer stressed to me when I was hired was, they wanted me to be Google Adwords certified. This was perfect! One of the reasons that I made this career change was to expand my horizons and continue to learn and grow as a person and professional. I am proud to say that I am officially Google Adwords Certified!